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Principles of Marketing, Global Edition Philip Kotler 第19 版
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発送予定日 年12月1日 - 年12月10日
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Principles of Marketing, Global Edition
Philip Kotler
Encourage your students' learning of the major trends impacting contemporary marketing in a fast-changing, digital marketplace. Principles of Marketing, 19th edition has been extensively revised to present the fundamentals of marketing within an innovative customer-value framework. Reach every student with the MyLab & Revel editions for this text.
736 pages
| メディア | 書籍 Paperback Book (ソフトカバーで背表紙を接着した本) |
| リリース済み | 2023年4月26日 |
| ISBN13 | 9781292449364 |
| 出版社 | Pearson Education Limited |
| ページ数 | 768 |
| 寸法 | 277 × 216 × 31 mm · 1,67 kg |
| 言語 | 英語 |
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