Dave Ferguson

The Small Business Strategic Planning Workbook Dave Ferguson

This workbook, updated for 2021 and the implications of the Covid-19 Pandemic, is based on my full-day strategic planning workshops. It's designed to take small business owners through the strategic planning process and provide them with financial, staffing, marketing and project goals for the coming year. It also addresses the inevitable what if's that are bound to occur. Every business should have a plan, it's more likely to succeed if it's written down. This workbook is intended for those business owners who are willing to do the work to achieve their goals. The workbook asks questions, you provided the answers. The resulting strategic plan will provide direction and discipline for your business.