Handbook of Quality-of-Life Research: An Ethical Marketing Perspective - Social Indicators Research Series - M. Joseph Sirgy - Books - Springer - 9789048158911 - December 6, 2010
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Handbook of Quality-of-Life Research: An Ethical Marketing Perspective - Social Indicators Research Series Softcover reprint of the original 1st ed. 2001 edition

M. Joseph Sirgy

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Handbook of Quality-of-Life Research: An Ethical Marketing Perspective - Social Indicators Research Series Softcover reprint of the original 1st ed. 2001 edition

This handbook provides students of quality-of-life (QOL) research with an understanding of how QOL research can be conducted from an ethical marketing perspective - a perspective based on positive social change.

458 pages, biography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 6, 2010
ISBN13 9789048158911
Publishers Springer
Pages 458
Dimensions 155 × 235 × 23 mm   ·   648 g
Language English  
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