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Handbook of Quality-of-Life Research: An Ethical Marketing Perspective - Social Indicators Research Series 2001 edition
M. Joseph Sirgy
Handbook of Quality-of-Life Research: An Ethical Marketing Perspective - Social Indicators Research Series 2001 edition
M. Joseph Sirgy
This handbook provides students of quality-of-life (QOL) research with an understanding of how QOL research can be conducted from an ethical marketing perspective - a perspective based on positive social change.
458 pages, biography
Media | Books Hardcover Book (Book with hard spine and cover) |
Released | November 30, 2001 |
ISBN13 | 9781402001727 |
Publishers | Springer-Verlag New York Inc. |
Pages | 458 |
Dimensions | 155 × 235 × 25 mm · 861 g |
Language | English |
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