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Data-driven Retailing: A Non-technical Practitioners' Guide - Management for Professionals Louis-Philippe Kerkhove 2022 edition
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発送予定日 年9月14日 - 年9月24日
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Data-driven Retailing: A Non-technical Practitioners' Guide - Management for Professionals
Louis-Philippe Kerkhove
Retail managers will learn how data analysis can be used to optimize pricing, customer loyalty and logistics without complex algorithms. The goal of the book is to help managers ask the right questions during a project, which will put them on the path to making the right decisions.
257 pages, 9 Illustrations, color; 44 Illustrations, black and white; XV, 257 p. 53 illus., 9 illus.
| メディア | 書籍 Hardcover Book (ハードカバー付きの本) |
| リリース済み | 2022年10月6日 |
| ISBN13 | 9783031129612 |
| 出版社 | Springer International Publishing AG |
| ページ数 | 257 |
| 寸法 | 150 × 220 × 20 mm · 582 g |
| 言語 | ドイツ語 |
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