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Consumer Behaviour: Applications in Marketing Robert East 5 Revised edition
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¥ 11.150
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発送予定日 2026年12月21日 - 2026年12月28日
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Consumer Behaviour: Applications in Marketing
Robert East
Move beyond basic psychology with this critical, research-led approach to consumer behaviour. This new edition is fully updated with insights on AI, digital advertising, and behavioural finance.
| メディア | 書籍 Paperback Book (ソフトカバーで背表紙を接着した本) |
| 発売予定 | 2026年12月12日 |
| ISBN13 | 9781036206413 |
| 出版社 | SAGE Publications Ltd |
| ページ数 | 376 |
| 寸法 | 150 × 220 × 10 mm · 565 g (重量（概算）) |
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