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The Online Copywriter's Handbook Robert Bly 第2 版
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発送予定日 年9月11日 - 年9月29日
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The Online Copywriter's Handbook
Robert Bly
Shows you how to grab attention and drive sales with customer-focused, results-based Web copy. This book applies persuasive techniques to the interactive capabilities and unique possibilities of the Web. It includes insider tips on how to write a copy for: Websites; Home pages; Internet direct mail; Banner ads; Landing pages; and E-zines.
336 pages, Illustrations
| メディア | 書籍 Paperback Book (ソフトカバーで背表紙を接着した本) |
| リリース済み | 2003年3月16日 |
| ISBN13 | 9780658020995 |
| 出版社 | NTC Publishing Group,U.S. |
| ページ数 | 336 |
| 寸法 | 153 × 229 × 20 mm · 502 g |
| 言語 | 英語 |
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