Gregory Priola

Authentic Cold Calling Gregory Priola

It would have been ideal if a book like this were available when I first started my sales career. If I had been aware that an effective, practical, unscripted and authentic method of cold calling was available I would have made a lot more money and experienced much less anguish. Of course the Internet didn't exist and Steve Jobs was still inventing the future in his garage; however, the basics and the sheer simplicity of this cold calling system are as applicable today as they were then.