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Inter-Regional Place Branding: Best Practices, Challenges and Solutions Softcover reprint of the original 1st ed. 2015 edition
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¥ 24.169
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発送予定日 年11月2日 - 年11月12日
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Inter-Regional Place Branding: Best Practices, Challenges and Solutions
This book examines and clarifies key aspects of regional branding with the special focus of inter-regional brands.
196 pages, 5 black & white illustrations, 6 colour illustrations, 3 colour tables, biography
| メディア | 書籍 Paperback Book (ソフトカバーで背表紙を接着した本) |
| リリース済み | 2016年10月9日 |
| ISBN13 | 9783319382357 |
| 出版社 | Springer International Publishing AG |
| ページ数 | 184 |
| 寸法 | 150 × 220 × 10 mm · 342 g |
| 言語 | ドイツ語 |
| 編集者 | Jacobsen, Bjoern P. |
| 編集者 | Zenker, Sebastian |
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