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Boundary Spanning Elements and the Marketing Function in Organizations: Concepts and Empirical Studies Sunil Sahadev 2015 edition
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Boundary Spanning Elements and the Marketing Function in Organizations: Concepts and Empirical Studies
Sunil Sahadev
This book presents current research on boundary spanning elements. and this monograph aggregates studies dealing with boundary spanning elements or has boundary spanning elements related to the marketing function as the main empirical platform under a uniform theoretical perspective.
173 pages, 17 black & white illustrations, biography
| メディア | 書籍 Hardcover Book (ハードカバー付きの本) |
| リリース済み | 2015年3月24日 |
| ISBN13 | 9783319134390 |
| 出版社 | Springer International Publishing AG |
| ページ数 | 173 |
| 寸法 | 442 × 245 × 16 mm · 414 g |
| 言語 | フランス語 |
| 編集者 | Malhotra, Neeru |
| 編集者 | Purani, Keyoor |
| 編集者 | Sahadev, Sunil |
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