Joachim Schopfel

Learning from the Brics: Open Access to Scientific Information in Emerging Countries Joachim Schopfel

Publisher Marketing: The market for scientific and technical information (STI) has been dominated by publishers from the United States, Great Britain, Germany, and the Netherlands. This book takes a look at the interesting developments in publishing coming from the countries with emerging economies known as BRICS (Brazil, Russia, India, China, and South Africa), which comprise 40% of the world's population and whose GDPs comprise 18% percent of the world's economy. Each of these countries has a unique economic system as well as differing systems of academic higher education and research. As a result, they have each developed different models of academic publishing for the dissemination of their research results, many of which are based on principles of open access. This book closes a gap in the literature of academic publishing by examining the strategies employed in STI publishing in these countries. As a growing part of the international STI market, they will impact the ways in which information is produced and made available in the future. The models examined here can serve as alternative options for information delivery in developed countries, and may serve as more sustainable models for emerging economies in Africa and Latin America.