Jay Allen

#Addazero Jay Allen

Whilst more than 550,000 new businesses are registered each year (in the UK alone) why is it that only 1% go on to SMASH all their predicted targets, goals, and aspirations, and a further 4% ever meet their original goals?In 2008, my former business was significantly impacted by the sudden closure of one of the largest and most well-known brands on the UK high street! resulting in having to make several redundancies, and almost losing my home. We had been a supplier to a business which employed over 27,000 staff and a turnover of almost £4Bn a year! - That is, until they were declared BANKRUPT!As I quickly discovered, you will always learn so much more from failure, than you ever will from success. So I set about to understand what causes good businesses to fail!It's led me to head up a team of data analysts, to determine the cause of more than 150 Big Business Failures and subsequently survey more than 115K SME businesses to 'unlock the DNA of business failure'. Within this book, I'll share: The 3 main FLAWS in more than 85% of businesses (which subsequently lead to their downfall) The 8 elements of EVERY super successful businessThe 7 considerations YOU will have to make when moving from growth to SCALE!And a step-by-step guide to assessing the current scale vulnerabilities within your business, and how to overcome them. At the time of publication, it led to 8 clients being National Entrepreneur of the Year Finalists. Countless others winning either regional or industry-specific awards, and ALL those who have applied the teachings to Significantly and Sustainably scale both them and their businesses. SUCCESS and FAILURE are but two sides of the same coin. And so, by helping prevent one, automatically leads to the other!We've now made it our mission, to help 1,000,000 Business Owners to #ADDAZERO to their Personal Disposable Income!This is not a 'Sunday afternoon' read. It's the most comprehensive proactive, and proven guide for business owners to 'establish basecamp' on their journey to success summit.