Steve Searfoss

KidVenture Steve Searfoss

Teach your kids about business and economics in a fun, meaningful way and inspire them to be entrepreneurs. Millions of Americans are small business owners or work at companies, yet there are not many books that explain to kids what business is about, the way there are books for kids about being a firefighter, farmer or astronaut. Beyond basic business concepts, KidVenture shows that character matters in business. The ability to persevere when there are setbacks and being someone who is trustworthy are key ingredients of success.

In Twelve Weeks To Midnight Blue, Chance Sterling launches a pool cleaning business over the summer. Join Chance as he looks for new customers, discovers how much to charge them, takes on a business partner, recruits an employee, deals with difficult clients, and figures out how to make a profit. He has twelve weeks to reach his goal. Will he make it? Only if he takes some chances.

KidVenture stories are business adventures where kids figure out how to market their company, understand risk, and negotiate. Each chapter ends with a challenge, including business decisions, ethical dilemmas and interpersonal conflict for young readers to wrestle with. As the story progresses, the characters track revenue, costs, profit margin, and other key metrics which are explained in simple, fun ways that tie into the story.