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Marketing Theory: A Student Text Michael J Baker 3 Revised edition
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Marketing Theory: A Student Text
Michael J Baker
Introducing the histories, theories and debates of the field of marketing, this is your one-stop introduction to the development of this exciting topic.
544 pages
| メディア | 書籍 Paperback Book (ソフトカバーで背表紙を接着した本) |
| リリース済み | 2016年5月30日 |
| ISBN13 | 9781473904019 |
| 出版社 | SAGE Publications Ltd |
| ページ数 | 544 |
| 寸法 | 188 × 234 × 31 mm · 964 g |
| 言語 | 英語 |
| 編集者 | Baker, Michael J |
| 編集者 | Saren, Michael |
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