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Inspiring Green Consumer Choices: Leverage Neuroscience to Reshape Marketplace Behavior Michael E. Smith
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発送予定日 年11月9日 - 年11月19日
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Inspiring Green Consumer Choices: Leverage Neuroscience to Reshape Marketplace Behavior
Michael E. Smith
Shape the consumer's mindset using insights from neuroscience to trigger purchasing behavior that maps to their intention to buy sustainable products and services.
256 pages
| メディア | 書籍 Paperback Book (ソフトカバーで背表紙を接着した本) |
| リリース済み | 2021年9月3日 |
| ISBN13 | 9781398601000 |
| 出版社 | Kogan Page Ltd |
| ページ数 | 232 |
| 寸法 | 233 × 156 × 18 mm · 360 g |
| 言語 | 英語 |
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