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Mexican Multinationals: Building Multinationals in Emerging Markets New edition
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¥ 7.498
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発送予定日 年9月1日 - 年9月17日
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Mexican Multinationals: Building Multinationals in Emerging Markets
A guide for executives, consultants, researchers, and students to a better understanding of the actions taken by firms from mid-sized emerging markets to upgrade their capabilities and become successful multinationals. The insights are based on forty-one detailed comparative case studies of Mexican multinationals written by local industry experts.
764 pages, Worked examples or Exercises; 4 Line drawings, black and white
| メディア | 書籍 Paperback Book (ソフトカバーで背表紙を接着した本) |
| リリース済み | 2022年3月24日 |
| ISBN13 | 9781108456104 |
| 出版社 | Cambridge University Press |
| ページ数 | 766 |
| 寸法 | 228 × 153 × 44 mm · 1,09 kg |
| 編集者 | Cuervo-Cazurra, Alvaro (Northeastern University, Boston) |
| 編集者 | Montoya, Miguel A. |