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Listening to Your Donors
Bruce Campbell
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Listening to Your Donors
Bruce Campbell
In this text a marketing research and fundraising consultant for nonprofits offers guidance on winning the support of donors by listening to their needs through thoughtful survey research. A range of practical matters, from designing questionnaires to analysing survey results, is covered.
240 pages, illustrations, tables, index
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | July 31, 2000 |
| ISBN13 | 9780787950378 |
| Publishers | John Wiley & Sons Inc |
| Pages | 240 |
| Dimensions | 160 × 239 × 22 mm · 435 g |
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