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Scaling Procedures: Issues and Applications Richard G. Netemeyer
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Scaling Procedures: Issues and Applications
Richard G. Netemeyer
Effective measurement is a cornerstone of scientific research. Yet many social science researchers lack the tools to develop appropriate assessment instruments for the measurement of latent social- psychological constructs. Scaling Procedures: Issues and Applications examines the issues involved in de
224 pages, Illustrations
| メディア | 書籍 Paperback Book (ソフトカバーで背表紙を接着した本) |
| リリース済み | 2003年5月14日 |
| ISBN13 | 9780761920274 |
| 出版社 | SAGE Publications Inc |
| ページ数 | 224 |
| 寸法 | 227 × 155 × 12 mm · 350 g |
| 言語 | 英語 |
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