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Advanced Customer Analytics: Targeting, Valuing, Segmenting and Loyalty Techniques - Marketing Science Mike Grigsby
Advanced Customer Analytics: Targeting, Valuing, Segmenting and Loyalty Techniques - Marketing Science
Mike Grigsby
Resolve data-heavy retail marketing questions through key analytic steps, with expert guidance in a direct and conceptual style.
264 pages
| メディア | 書籍 Paperback Book (ソフトカバーで背表紙を接着した本) |
| リリース済み | 2016年10月3日 |
| ISBN13 | 9780749477158 |
| 出版社 | Kogan Page Ltd |
| ページ数 | 264 |
| 寸法 | 233 × 159 × 22 mm · 424 g |
| 言語 | 英語 |
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