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Insanely Simple: The Obsession That Drives Apple's Success
Ken Segall
Insanely Simple: The Obsession That Drives Apple's Success
Ken Segall
To Steve Jobs, Simplicity wasn't just a design principle. It was a religion and a weapon. The obsession with Simplicity is what separates Apple from other technology companies. This title reveals the ten elements of Simplicity that have driven Apple's success - which you can use to propel your own organisation.
256 pages
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | April 4, 2013 |
ISBN13 | 9780670921195 |
Publishers | Penguin Books Ltd |
Pages | 256 |
Dimensions | 197 × 135 × 16 mm · 184 g |
Language | English |