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Data Construction and Data Analysis for Survey Research Raymond Kent
Data Construction and Data Analysis for Survey Research
Raymond Kent
This text aims to provide an accessible and easy to follow guide to survey data analysis for marketing and social science students. It avoids the more usual statistics-driven approach, instead, a hand-holding approach embarking on research projects and with strong pedagogical design.
268 pages, illustrations
| メディア | 書籍 Paperback Book (ソフトカバーで背表紙を接着した本) |
| リリース済み | 2001年8月15日 |
| ISBN13 | 9780333763063 |
| 出版社 | Macmillan Education UK |
| ページ数 | 248 |
| 寸法 | 189 × 246 × 15 mm · 507 g |
| 言語 | 英語 |
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