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Seeing Spots: A Functional Analysis of Presidential Television Advertisements, 1952-1996 William L. Benoit
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発送予定日 年12月10日 - 年12月23日
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Seeing Spots: A Functional Analysis of Presidential Television Advertisements, 1952-1996
William L. Benoit
Benoit provides a comprehensive analysis of presidential television spots from every campaign that used this important message form, from the 1952 campaign through the last national campaign in 1996.
240 pages, Illustrations
| メディア | 書籍 Hardcover Book (ハードカバー付きの本) |
| リリース済み | 1999年7月30日 |
| ISBN13 | 9780275966454 |
| 出版社 | ABC-CLIO |
| ページ数 | 256 |
| 寸法 | 155 × 235 × 25 mm · 530 g |
| 言語 | 英語 |
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