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Unconventional Methodology in Organization and Management Research Alan Bryman
Unconventional Methodology in Organization and Management Research
Alan Bryman
Most researchers in organization and management studies keep to the same traditional research methods-like surveys and interviews. But research participants are now suffering from 'survey fatigue', and using the same old methods runs the risk of generating the same findings. This book encourages the development of unconventional methodologies.
320 pages
| メディア | 書籍 Paperback Book (ソフトカバーで背表紙を接着した本) |
| リリース済み | 2018年3月22日 |
| ISBN13 | 9780198796985 |
| 出版社 | Oxford University Press |
| ページ数 | 320 |
| 寸法 | 157 × 234 × 17 mm · 484 g |
| 編集者 | Bryman, Alan (Emeritus Professor, Emeritus Professor, University of Leicester School of Business) |
| 編集者 | Buchanan, David A. (Emeritus Professor, Emeritus Professor, Cranfield University School of Management) |