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Activebook, Strategic Management (8th Edition) Fred R. David 第8 版
Activebook, Strategic Management (8th Edition)
Fred R. David
For undergraduate courses in Strategic Management and Business Policy. Designed in functional four-color, it offers a popular practitioner-oriented perspective, focuses on skill-building in all major areas of strategy formation, implementation, and evaluation, and weaves three very contemporary themes throughout each chapter-globalization, the natural environment, and e-commerce. Numerous Experiential Exercises.
| メディア | 書籍 Paperback Book (ソフトカバーで背表紙を接着した本) |
| リリース済み | 2001年11月1日 |
| ISBN13 | 9780130663429 |
| 出版社 | Prentice Hall |
| ページ数 | 234 |
| 寸法 | 150 × 220 × 10 mm · 520 g (重量(概算)) |
| 言語 | 英語 |