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Principles and Practice of Marketing David Jobber 第8 版
Principles and Practice of Marketing
David Jobber
Provides a contemporary and modern introduction to marketing. This text provides students with a core understanding of the wider content and latest approaches taking place within marketing.
960 pages
| メディア | 書籍 Paperback Book (ソフトカバーで背表紙を接着した本) |
| リリース済み | 2016年3月16日 |
| ISBN13 | 9780077174149 |
| 出版社 | McGraw-Hill Education - Europe |
| ページ数 | 960 |
| 寸法 | 262 × 199 × 34 mm · 1,54 kg |
| 言語 | 英語 |
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