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Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and Applications Information Resources Management Association 4 Volume Set edition
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Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and Applications
Information Resources Management Association
"This book explores cutting-edge advancements in marketing strategies as well as the development and design considerations integral to the successful analysis of consumer trends, including both in-depth case studies and theoretical discussions"--
2214 pages
| メディア | 書籍 Hardcover Book (ハードカバー付きの本) |
| リリース済み | 2014年12月31日 |
| ISBN13 | 9781466673571 |
| 出版社 | Idea Group,U.S. |
| ページ数 | 2214 |
| 寸法 | 304 × 236 × 142 mm · 7,21 kg (重量（概算）) |
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