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CB - Consumer Behavior Babin 第7 版
CB - Consumer Behavior
Babin
Created by the continuous feedback of a "student-tested, faculty-approved" process, this title delivers a visually appealing, succinct print component, tear-out review cards for students and instructors and a consistent online offering with Enhanced CourseMate that includes an eBook in addition to a set of interactive digital tools.
384 pages
| メディア | 書籍 Book |
| リリース済み | 2015年1月23日 |
| ISBN13 | 9781305403222 |
| 出版社 | Cengage Learning, Inc |
| ページ数 | 400 |
| 寸法 | 218 × 281 × 20 mm · 952 g |
| 言語 | 英語 |